Expert Media Buying

MAXIMIZE YOUR
ADVERTISING
ROI

Every media buy is a test—a test to drive better sales results. Without the right strategy and industry insights, businesses risk overspending on ad placements that don't deliver the desired ROI.


At Lead Climber Marketing Group, we bring a unique advantage to media buying. Unlike other agencies that have only ever worked on the buyer's side, we've been in the trenches—on both sides of the equation. Our team has hands-on experience in media sales at CBS, NBC, and iHeart Radio, giving us a deep understanding of the pricing structures, negotiation tactics, and value-added opportunities that most agencies simply don't have.

COMPREHENSIVE
MEDIA BUYING
SERVICES

Video

Comprehensive video solutions including broadcast, cablecast, OTT/CTV, and digital video.

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Audio

Strategic placements across radio, streaming services, and podcasts.

REACH MORE

Paid Social

Targeted campaigns across Meta platforms and other social networks.

EXPAND REACH

Search Engine Marketing

Google Ads, Bing, and other search platforms to capture high-intent audiences.

DRIVE TRAFFIC

Out-of-Home (OOH)

Strategic billboard, transit, and outdoor placements for maximum visibility.

GO OUTSIDE

Print

Targeted print advertising in magazines, newspapers, and industry publications.

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Direct Mail

Strategic direct mail campaigns with measurable response rates and ROI.

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PROVEN RESULTS
ACROSS MEDIA
CHANNELS

By leveraging our industry relationships and insider knowledge, we secure premium ad placements at significantly lower costs than the industry standard. Our media buys consistently outperform industry benchmarks in both cost efficiency and performance metrics. We don't just promise savings—we deliver measurable results backed by data.


Each media channel requires unique expertise and strategic approach. We've developed a portfolio of case studies demonstrating our success across all media channels, with specific performance metrics tailored to your industry and goals.

Media Success Stories

Our case studies showcase real results across all media channels, from broadcast optimization to digital performance metrics.

01

Strategic Planning

Developing clear campaign goals and performance metrics based on your business objectives.

02

Media Negotiation

Leveraging our insider knowledge to secure premium placements at below-market rates.

03

Campaign Management

Monitoring and optimizing your campaigns for maximum performance and ROI.

04

Reporting & Analysis

Detailed invoice reconciliation and performance analytics to verify value and results.

CHANNEL-SPECIFIC CASE STUDIES

VIDEO

Ravenna Case Study

Our comprehensive video strategy for Ravenna delivered exceptional results across broadcast, cablecast, OTT/CTV, and YouTube, achieving a 32% lower cost-per-view than industry benchmarks and 2.4x higher conversion rates.

AUDIO

Hero Audio Campaign

Our targeted Spanish language radio buy and Spotify campaign delivered a 28% higher ROI compared to previous audio initiatives, with negotiated rates 15% below market averages.

PAID SOCIAL

Bandimere Speedway

Our Meta platform campaigns generated 3.5x higher engagement and 42% more ticket sales compared to previous seasons, with a 22% lower cost-per-acquisition.

SEARCH ENGINE MARKETING

O'Toole's Garden Center

Our SEM campaign increased qualified traffic by 47% while maintaining strict ROI targets. By balancing branded and Performance Max campaigns, we achieved a 38% reduction in cost-per-lead.

OUT-OF-HOME

ExtraHop Campaign

Strategic OOH placements in key markets delivered 3.8M impressions at rates 18% below standard pricing, increasing brand recognition by 24% in target demographics.

PRINT & DIRECT MAIL

Gates Corporation & O'Toole's

Our integrated print and direct mail campaigns achieved 3.2% response rates (vs. industry average of 0.5-1%) with negotiated placement costs 22% below standard rates.

STAYING AHEAD
OF EMERGING
MEDIA TRENDS

The media landscape is constantly evolving, and Lead Climber Marketing Group is at the forefront of these changes. We specialize in over-the-top (OTT/Streaming) advertising, a rapidly growing sector that allows brands to reach highly targeted audiences via streaming TV platforms.


A successful media buy requires more than just purchasing ad space—it demands careful planning, execution, and oversight. That's why we provide our clients with a detailed, strategic media plan that includes clear campaign goals, targeted reach based on audience insights, placement schedules, ongoing monitoring, and detailed invoice reconciliation.


Our team meticulously tracks and audits each media buy to ensure that ads run as planned and that our clients get exactly what they paid for—no discrepancies, no surprises.

MAXIMIZE YOUR
MEDIA IMPACT

DRIVE MORE SALES
AND HIGHER ROI
WITH LEAD CLIMBER

CONTACT