✕ Placeholder hero video — shared biz-dev clip, needs events-specific footage

Creating Memorable Experiences

EVENTS THAT
MOVE THE
NEEDLE

Nothing builds a brand like a live experience. Lead Climber has promoted and produced events of every scale — from NHRA national drag races with 300 mph jet cars to retail anniversary extravaganzas and high-profile industry convention parties. We know how to draw a crowd and how to prove it worked.

Our approach treats every event as a full marketing campaign: promotion before, activation during, and content after. We handle media buying, digital advertising, ticketing, signage, video, and on-site experience so our clients' events deliver measurable attendance and sales growth, not just a good time.

✕ Placeholder graphic — engineering compass, needs events art

EVENT
MARKETING
SUCCESS STORIES

PACKING THE
STANDS SEASON
AFTER SEASON

Event Marketing
Media Buying
Digital Advertising
Video Production
eCommerce Ticketing
Sponsorship Support

DETAILS

+55% WEEKLY SALES
+41% FOOT TRAFFIC
YEAR OVER YEAR

Event Strategy
TV, Radio & Outdoor
Promotional Calendars
In-Store POS Displays
Video Production
Community Engagement

DETAILS

STAND-OUT
CONVENTION
PRESENCE

Event Marketing
Brand Positioning
Graphic Design
Convention Signage

DETAILS

THUNDER ON
THUNDER
MOUNTAIN

Our relationship with the Bandimere family goes back to the mid-1990s. Season after season, Lead Climber promotes the major events at Bandimere Speedway — the Mile High Nationals, Night of Fire, Jet Car Nationals and more. The Mile High Nationals became one of the most successful NHRA events in the U.S., and Bandimere Speedway is regarded as one of the most successful NHRA tracks in America.

We deliver the full event marketing stack: targeted digital advertising for niche events like the Super Chevy Show, eCommerce ticketing and event pages on Bandimere.com, and video that captures the sights and sounds of 300 mph jet cars to sell the experience to the next crowd.

Work Samples

AN ANNIVERSARY
EXTRAVAGANZA
THAT DELIVERED

For O'Toole's Garden Centers' 40th Anniversary Extravaganza, our comprehensive event marketing strategy increased weekly foot traffic by 41% and weekly sales by 55% year over year. All weekend long, customers enjoyed live music, family activities, kids' games, food trucks, and local microbrewery samples.

Working in a full-service capacity, we coordinate all marketing tactics and the retail shopping experience — TV, radio, outdoor, PPC, promotional calendars, in-store POS displays, and signature seasonal events like Tomatomania. We create fun, engaging, and dynamic shopping environments that turn events into revenue.